Graphic Design Trends of 2022
Inclusive, Diverse, Engaging
Do you want to stay relevant, competitive, and successful in 2022? Then, your visuals need to reflect the reality around us. Include representations of people from all backgrounds, genders, ethnicities, and religions, and you will instantly be more relatable, attractive, and profitable.
Serif and Handwritten Fonts Are Where It’s At
Fonts are a huge part of your brand, which is why you should give A LOT of thought to which specific fonts to include in your brand kit. Our tip? Opt for serif, handwritten fonts. In this way, you’ll be tapping into the booming trend that puts nostalgia, calmness, and timelessness at the core of brand identities.
We don’t necessarily mean that you will have to use different shades of green for your visuals. What we mean is that your graphics need to tie in with the global drive to create a cleaner, more sustainable planet. So, try to incorporate images of plants, flowers, or natural landscapes in your designs – remember that they will all need to be relevant to your specific brand.
Figures and Numbers, But Make Them Fun
Let’s face it: data and numbers can be a bit… dull. So, why not make them more entertaining, at least visually? Another big graphic design trend in 2022 is about creating playful, colourful data visualizations to inform, engage, and entertain your audience.
Make a Statement with Large Typography
Do you want to create a statement about your brand, products, or services? Then, opt for bold, extra-large typefaces. Yes, they seemed to be going a bit out of fashion, but they will experience a big comeback this year, so you’d better jump on the bandwagon sooner rather than later!
June 27, 2022
June 23, 2022
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