Jennie Attrill is an up and coming Darwin singer with a mix of genres in her repertoire including jazz, blues, country and rock.
To kick start Jennie’s new side hustle, we wanted to provide her with a toolbox for self-promotion, both to get booked by venues and develop a fan base.
We started with creating a logo that would fit Jennie’s style and range of genres. Building on that, we were able to create a visual style and use it to inform a whole suite of social media templates including gig announcements, gig reminders and musician’s quotes. Additionally, we took Jennie for a photo shoot and created a short video clip which can be used as a promotional tool to help her lock in performances.