IBC Community Services delivers co-designed programs for children and young people in and around Darwin to meet cultural needs, provide guidance and support. IBC stands for Identity, Belonging and Connection – three values that define every aspect of their important community work.
As a provider of community services, it was important for IBC to incorporate elements from the Indigenous culture of the land they are operating on into their logo.
Together with the client, we quickly narrowed down the elements that were to be incorporated into the logo. During this process, we have also refined the layout of the logo in a way that will make it easy to incorporate various sub-brands in the future.
To create something exceptional, Mindset must be relentlessly focused on the smallest detail. Creation of something new is not accomplished by the intellect.